US Retail mCommerce As A Percentage Of Retail eCommerce Sales By Device, 2011-2016 [CHART]

Chart - US Retail mCommerce As A Percentage Of Retail eCommerce Sales By Device

The rapid rise in mCommerce sales on tablets means that such purchases will account for 9.4% of all retail eCommerce sales this year, and 16.9% of the total by 2016. Smart phones, which initially had a lead due to earlier adoption, will contribute 5.3% of retail eCommerce sales this year, a figure that will nudge up only slightly through eMarketer’s forecast period. Read the rest at eMarketer.