Mobile devices grew to account for 18% share of US paid search budgets in Q4 2012, from 16.3% in Q3.
Archives for January 10, 2013
The 18-24 demographic is watching slightly less TV these days, and concurrently watching more internet and mobile video.
Americans are sour on their health care system and neutral on their economic system, but they firmly believe that their individual freedoms outshine those afforded citizens in other modern, industrialized nations.
Americans aged 18-64 who use social networks say they spend an average of 3.2 hours per day doing so.
22% of online Americans say that they click on search engine ads.
The percentage of website traffic coming from mobile devices jumped from 17.5% in Q3 2012 to 23.1% in Q4 2012.
Global advertising spending will grow by 4% this year.
Total global corporate spending on sponsorships is slated to increase by 4.2% this year to $53.3 billion.
Facebook was once again the leading option in Q4 2012 for social logins.