Archive for November 28, 2012
Why People Attend B2B Exhibitions [CHART]
The primary reason attendees visit a B2B exhibition is still to find new products and vendors, as it has been for decades.
Read MoreData For Deals: Mobile Users Openness To Sharing, November 2012 [CHART]
Fully 88% of American mobile users will provide some level of personal information over their devices in exchange for offers that are valuable to them.
Read MoreCyber Monday, 2012 [INFOGRAPHIC]
Cyber Monday mobile purchases nearly double from 2011.
Read MoreWeekly Holiday Online Retail Sales, 2008-2012 [CHART]
For the holiday season-to-date, $16.4 billion has been spent online, marking a 16-percent increase versus the corresponding days last year.
Read MoreDigital Politics [INFOGRAPHIC]
This infographic from Pew Internet & American Life summarizes their research on the use of the Internet for politics.
Read MorePush Engagement For Mobile App Retention, November 2012 [CHART]
Push notifications can increase mobile application user retention rates and significantly boost engagement.
Read MoreMillennials & mCommerce, November 2012 [CHART]
The press usually describes the 18-34-year-old demographic as “coveted,” and with reason.
Read MoreFavored Data For Targeting Digital Advertising, November 2012 [CHART]
81% of agencies say they use trusted offline data to best target digital advertising.
Read MoreMost Coveted Tablets As Holiday Gifts, November 2012 [CHART]
About 6 in 10 online consumers would rather receive a tablet than a computer as a gift this holiday season.
Read MorePremium Content Publishers vs. Facebook, November 2012 [CHART]
Agencies and marketers rate premium content publishers higher than Facebook for brand-focused advertising.
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