An overwhelming 83.6% of users are unwilling to pay to use Facebook’s promoted posts feature that guarantees an important post is seen by friends.
Archives for November 1, 2012
Some companies do not enforce stringent bring-your-own-data (BYOD) policies for using personal devices to access corporate data.
This year’s average self-reported daily spending was $74, up from $65 in September of last year and $59 the year before that.
Users with between 100,001 and 1 million followers boasted the highest average number of tweets, at almost 15,300.
US Google Product Listing Ads outperform text search ads in click-through rates by 47%, in conversion rates by 38%, and in return on ad spend by 25%.
Retail advertisers accounted for 20% of the $17 billion in first half (H1) revenues, or $3.4 billion.
Just as in 2011, clothing and gift cards lead as the most popular planned gift choices this holiday season.
An estimated 51.7% of North American small and medium size business (SMB) online marketing service dollars are spent on the web presence.
1 in 10 consumers intend to spend more this holiday season than last.