Device On Which News Consumers Prefer To See Ads, August 2012 [CHART]

Chart - Device On Which News Consumers Prefer To See Ads

On either device, though, news readers were less than thrilled about seeing ads. Nearly half of all US news users told Pew they didn’t like to see ads on any digital platform where they read the news—including on their desktop computer or in print publications. Just 5% said they preferred to see ads on tablets and 4% on smartphones. Read the rest at eMarketer.