This infographic from the Pivot Conference looks at the differences in perception between social consumers and social marketer.
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![Pin It PinExt How Social Consumers See It vs. How Social Maketers See It [INFOGRAPHIC]](http://assets.pinterest.com/images/PinExt.png)
![How Social Consumers See It vs. How Social Maketers See It [INFOGRAPHIC] How Social Consumers See It vs. How Social Maketers See It [INFOGRAPHIC]](http://2012.pivotcon.com/research-files/infographics/2012PG.jpeg)
