Among three segments of mobile users in the US (who routinely use mobile media including native apps and mobile websites), women with children at home are highly likely to use their devices while shopping in retail stores (77%), as are mobile Boomers (74%).
Archives for August 22, 2012
Small business mobile websites on the MoFuse network averaged 3 page views per visit from July 2011 to June 2012.
Smart phones are gaining market share in Russia, but still trail feature phone adoption by a significant margin.
Smart phone shoppers were 14% more likely than non-smart phone shoppers to convert in-store, even when those smart phone shoppers used a mobile app or site not belonging to the retailer.
An October 2011 survey by the Cisco Internet Business Solutions Group found that nearly six in 10 US cross-channel shoppers began their shopping journey online before going to a store to make a purchase.
More than one-half of smart phone owners said they had used their device for showrooming—looking at an item in a store before buying it online from a competitor at a lower price.
When asked about the primary social network used to share content, 53% of social network users worldwide said Facebook.
Nearly seven in 10 US users of LinkedIn said they used the site for observing without actively posting content, while just 10% used it to share photos or status updates.
What types of sites get the most links from Pinterest?
Restaurant websites are accessed most frequently between 5 & 8pm.