Time Spent With Mobile Apps vs Mobile Web, May 2011 & May 2012 [CHART]

Chart - Time Spent With Mobile Apps vs Mobile Web, May 2011 & May 2012

Nielsen showed that from 2011 to 2012, app usage by US smart phone users cut into the time they spent with the mobile web. In May 2012, US smart phone users spent 81% of their time with smart phone apps—up 9 percentage points from May 2011. Read the rest at eMarketer.

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