Facebook Users Visual Attention Across Platforms [HEATMAPS]

Pinterest
Bookmark and Share

This is cool.

Heatmaps - Facebook Users Visual Attention Across Platforms

A new study by eye-tracking outfit EyeTrackShop illustrated Facebook’s struggle to monetize its mobile ads without diminishing its users’ experience.

EyeTrackShop tested ads with different placement surrounded by identical content on a desktop, an iPhone, and an iPad, and it found that users with iPhones (and, by extension, other smartphones) were the least likely to see ads on Facebook, with only a 3 percent to 13 percent chance of being seen if they were located “below the fold. Read the rest at AllFacebook.


Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

Leave a Reply

Your email address will not be published. Required fields are marked *

* Copy This Password *

* Type Or Paste Password Here *

What is 14 + 15 ?
Please leave these two fields as-is:
IMPORTANT! To be able to proceed, you need to solve the following simple math (so we know that you are a human) :-)