Digital & Social Media Marketing Budgets [CHART]

Chart - Digital & Social Media Marketing Budgets

Advertising Age and Citigroup spoke to US marketers in June 2012 and found that half of them (49.5%) said their company spent between 1% and 10% of their marketing budget on social media. An additional 19.0% spent between 11% and 20% and nearly one-tenth (9.7%) set aside nothing out of their marketing budget for social. Read the rest at eMarketer.