35% of companies require all fields to be completed on their website forms.
Archives for July 12, 2012
Digiday created this infographic about hashtag abuse, many examples of which I’ve been guilty.
Of companies that have been subject to social media criticism, fully 72% rated their preparedness as average or below, with 20% being completely unprepared.
About 3 in 4 CEOs globally say they want marketers to become fully focused on ROI, per results from a Fournaise Marketing Group survey released in July 2012.
Digital shoppers worldwide rate internet sites as their digital channel of choice for aftersales care, with 72% saying this channel is important or extremely important, according to a July report by Capgemini.
33.9% of Americans have used their mobile phone to make a purchase, a 76% increase from a year ago.
More than a third of tablet users in New York played games on their tablets (33.7%) every day, compared to less than a tenth in Japan (9.1%).
Fully 92% of those polled thought that the security of a plastic corporate payment card was either acceptable or excellent.
More than seven in 10 respondents said employees were not using mobile phones as a payment mechanism for travel-related costs.
While a television commercial influenced over 28% of respondents, more than 61% said the same for research online.