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Financial Advisors’ Use Of Social Media By Channel

Chart - Financial Advisors' Use Of Social Media By Channel

A Q1 2012 survey of US financial professionals conducted by American Century Investments found that almost nine in 10 had an account on at least one social media service. Unsurprisingly, Facebook was the overall dominant network for financial professionals, with 73% penetration. But LinkedIn was a close second at 62%. Read the rest at eMarketer.