TV Activities Of Online Americans [CHART]

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Viacom Media Networks surveyed US internet users in January 2012 and found that many make TV watching social through on and offline means. Of respondents, 85% watched television in the same room as another person, while 61% searched for supplemental content online, 58% watched video clips on social networks, 57% chatted with friends about the show via text and the same percentage accessed information on sites like IMBD.com or Wikipedia. Read the rest at eMarketer.