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Brand Recommendation Frequency [CHART]


In January 2012, Zuberance polled that group and found that, in the US, 38% made a recommendation about once a month, and 12% said they did so several times a week. What’s more, 70% recommended at least five products or services a year, and 16% recommended at least 15 products or services during that span. Read the rest at eMarketer.