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Passenger Tablet Use By Transportation Mode [CHART]


The data shows that travelers are increasingly abandoning simple, audio-oriented activities in favor of devices with LCD screens that allow for surfing the web, watching movies, listening to music and reading books. Over the past two years, audio usage fell from 9.1% of passengers on commercial flights to 5.2%.

Tablets, in particular, account for a growing share of the multi-use devices travelers are adopting. The survey noted that 8.4% of airline passengers were observed using a tablet at some point during their flight, compared to 5.9% of Amtrak passengers and 3.7% of travelers on curbside bus companies like BoltBus and MegaBus. Read the rest at eMarketer.