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81% Of Affluent Smart Phone Owners Have Downloaded An App [CHART]


Wealthy Americans have been at the forefront of smartphone app use and mcommerce. And that trend is likely to continue, according to a Q1 2012 study by the Luxury Institute and Plastic Mobile of US consumers with an annual income of at least $150,000.

According to the report, 60% of these wealthy Americans owned a smartphone, of which more than 80% had downloaded an app. Read the rest at eMarketer.