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Virtual Event Financing [CHART]

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The single most popular financing method for virtual methods is the outside method of event sponsorship (45%), which is 25% more popular than the number two method event marketing budget (36%). Other marketing budgets rank third with 30% of producers financing virtual events through this method.

Fewer than one in five virtual event producers turn to funding sources such as specific line item budgets (17%) or sales and/or training budgets (11%). Read the rest at Marketing Charts.